#TechForUkraine

Build To Scale

Zack beer mexico square

As of 2023, I've moved my business writing over to Build To Scale on Substack.

Build To Scale is a guide for founders and startup executives to help them build and scale a high-performance business. I draw on lessons learned over several decades in helping to scale companies like Duo Security, Zendesk, MySQL and Active Software, companies whose combined value grew to more than $20 billion.

Some of the topics I cover include:

  • Finding product / market fit
  • Fundraising
  • Building a high performance culture
  • Managing objectives
  • Scaling sales and marketing
  • Managing engineering
  • Managing through a crisis
  • Mergers & acquisitions

It's not easy to build a business and I am grateful to those who helped me along the way. Many of these lessons have been learned the hard way, and I hope that I can help founders and startup executives avoid some of the most common (and painful) mistakes. It's the kind of friendly but real advice you might get talking over beer or coffee at The Great Startup Bar & Grill, if there was such a place.

Feel free to let me know questions you have or topics you'd like to see covered. Shoot me email (I'm easy to find).
Cheers!

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